Texas-based Craftable Brings Real-Time Profit Intelligence to Hospitality Operations
Hospitality has always been a people-driven industry, but profitability has increasingly become a data problem. Rising labor costs, volatile food prices, and thin margins leave little room for delayed decisions or incomplete visibility. Craftable has emerged as a platform focused squarely on this reality, offering cloud-based profit management software that connects purchasing, inventory, labor, recipes, and sales into a single operational view. Used by more than 10,000 restaurants, hotels, and venues, Craftable positions itself as infrastructure for daily decision-making rather than a reporting tool reviewed after the fact.
Founded in 2015 and headquartered in Dallas, Texas, Craftable was built through collaboration between Silicon Valley technologists and hospitality industry veterans. The platform reflects an understanding that operators do not need more dashboards, but clearer signals about where profit is being gained or lost. Craftable’s customers range from independent restaurants to large hospitality groups, including Pyramid Global Hospitality, José Andrés Group, Marriott International, The Dinex Group, and Sage Hospitality. This breadth of adoption highlights how back-of-house operations have become a common challenge across the industry, regardless of scale.
Inside Craftable’s Unified Profit Management Platform
At the center of Craftable’s offering is its profit management platform, which integrates multiple operational layers that are often managed in isolation. Inventory and recipe management tools help operators track food costs in real time, identify variance, and adjust pricing or sourcing before margins erode. Accounts payable automation reduces manual finance work by digitizing invoices and improving accuracy across purchasing workflows. Reporting and business intelligence tools aggregate data from across the operation, allowing managers to understand performance as it happens rather than weeks later. E-procurement capabilities connect operators to thousands of suppliers, supporting more controlled purchasing and improved cost visibility.
Craftable’s platform is designed to operate within the complexity of modern hospitality environments. With more than 60 live point-of-sale integrations and over 5,000 supplier connections, the system brings together data that typically lives across disconnected tools. This integration matters because hospitality profitability is rarely determined by a single factor. Labor scheduling, supplier pricing, recipe changes, and sales mix all interact in ways that are difficult to assess without a unified view. By consolidating these inputs, it allows operators to spot trends and anomalies early, when corrective action still has meaningful impact.
Artificial intelligence plays a supporting role within this framework, focused on analysis rather than automation for its own sake. Craftable uses AI to help operators analyze purchasing patterns, labor efficiency, and sales performance in real time. Instead of replacing human judgment, the system surfaces insights that inform decisions on staffing levels, menu engineering, and procurement strategies. This approach reflects a broader trend in hospitality technology, where AI adoption is driven by economic necessity rather than experimentation. Operators facing constant margin pressure are turning to tools that help them act faster and with greater confidence.
The scale of Craftable’s impact offers insight into why this category is gaining attention. The company reports driving over $2 billion in annual savings for hospitality owners and operators, a figure that underscores how small operational improvements can compound across large portfolios. Craftable serves quick-service and full-service restaurants, bars and nightclubs, select-service and full-service hotels, and resorts and casinos. These segments share a common need for tighter operational control, even as their customer experiences differ widely. It’s ability to support such varied environments suggests that profit management has become a universal concern across hospitality.
As the industry continues to adapt to changing economic conditions, platforms like Craftable are becoming central to how hospitality businesses operate. The shift is about augmenting experience or intuition with timely and reliable data. For many operators, the difference between success and struggle now depends on how quickly they can understand what is happening across their business and respond accordingly. Craftable’s growth points to a future where real-time operational intelligence is a core requirement for running restaurants and hotels at scale.
Craftable illustrates how AI and analytics are finding their most practical applications in industries under constant margin pressure. Hospitality operators are chasing tools that help technology trends make better decisions every day. Platforms that connect operational data into a clear profit picture are becoming essential infrastructure rather than optional software. As economic conditions remain uncertain, solutions like Craftable are likely to play an increasingly central role in how hospitality businesses sustain performance and scale responsibly.